I watched Grimsby the other night and was very pleasantly surprised! I'm not a fan of Sacha Baron Cohen's work as a general rule. I find his idea of humour kind of mean-spirited and unpleasant in the way that he mocks the unintelligent and ignorant. Not everyone can be adequately educated, well travelled, well read or have sophisticated tastes and many of those that he mocks in Borat and other movies simply can't help it. It's like stealing the specs from the short-sighted, wonky-eyed kid at school. He picks on targets that are too easy.
HOWEVER, in Grimsby there's no setting up of innocent dupes as targets, it's just a very crass, very funny comedy. Mark Strong is excellent as the older brother/international secret agent playing the straight man to Baron Cohen's dole dossing layabout. It's one good laugh after another and I promise you that if you watch this film you will never look at elephants in a safari park in the same way ever again. Top drawer stuff.