Random Thread: Where Love Lives... John Lewis Advert


I think this captures it for me.

To expand a little, all that joy we had, the rave, the excitement of it all and then the kids, or whatever became your thing...why wouldn't they be intrinsically related?

Why should the joy not be rekindled? The link between then and now should be celebrated, always.
 

I think this captures it for me.

To expand a little, all that joy we had, the rave, the excitement of it all and then the kids, or whatever became your thing...why wouldn't they be intrinsically related?

Why should the joy not be rekindled? The link between then and now should be celebrated, always.
crikey, i thought it was just an advert for a record shop.
 
crikey, i thought it was just an advert for a record shop.

You old cynic El Ste.

And of course, I'm not blind to the advertising pulling on the heart strings to extract cash from the wallet.

Still, if house music and all that went with it, changed your life immeasurably, and having kids did too, the ad is a enjoyable watch, warming perhaps.

Interested in any advertising gurus who might comment on the fact that I don't feel anymore compelled to buy gifts from the shop in question?
 
You old cynic El Ste.

And of course, I'm not blind to the advertising pulling on the heart strings to extract cash from the wallet.

Still, if house music and all that went with it, changed your life immeasurably, and having kids did too, the ad is a enjoyable watch, warming perhaps.

Interested in any advertising gurus who might comment on the fact that I don't feel anymore compelled to buy gifts from the shop in question?
You are not driven to buy from them now but next time you are buying a gift, let say a hamper or electricals - they will in your mind as an option
 
I think it worked in so far as everyone’s talking about it, and yes it is all about the heartstrings, but I’d wager the club bit went over the heads of anyone who wasn’t invested in the scene (ie 90% of ‘Middle England’)
 
You are not driven to buy from them now but next time you are buying a gift, let say a hamper or electricals - they will in your mind as an option
i was actually in john lewis in leeds on thursday and bought myself a new jacket. didn't buy any records though.....
 
gosh, this just popped up on my facebook memories today. the christmas ad for a fully operational department store.
 
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