*cough*
I did not know how to answer this at the begining.
Really quickly- why????
Simply because ibiza is a commercial place I mean come on! - entrance to clubs, drinks, vip etc etc.
All catered with economic terms in mind, primeraly.
The music sets the trend but the atmosphere is beyond commercial.
The only thing that I experienced that was underground movment was the night at sankeys - the live house-disco (italo disco) set that was being played. Although that genre tried and tried to revive a long time ago. Other than that, it is all about spending and having a good time. Or knowing people and having a good time. I am there for the party, for the women for the music. The trend that I saw was that the more you pay the better the service and the happier the service you get where you go. I still love ibiza not for this rules specifically, but for the mere fact that the economic framework will still allow some flexibility. In this sense, it really houses and embodies many trends, but they just don't surface as vividly and as straight forward and candidly as they might in a small or underground party in Berlin. (For example). Or a rave in some warehouse in the USA.
People love and will still love beutiful sounds.
People love great atmosphere , as in free "gay" (as in happy) atmosphere.
People love cheap or moderate prices of alcohol.
People flock to free parties. More of these were found this year. Nothing has really changed within the commercial framework of ibiza. The only thing I noticed is that in itself more free parties and better marketing from nights such as enter, cafe ole, asot, fxxk me I am famous, ants has an underground edge, booom with all the negative press has turned it around and made it positive (look for them to possibly build a brand), pacha taking over their own nights and doing everything from scratch.
Yea sure dj swaps, techno, sweaty room house and disco creates subculture behaviour. Hair cuts, clothing wear, jewlery, a certain look. It is tattoos , body pearcing, beachwear a style - Alife (right?)
Well it is all still the same. Nothing really impossed, nothing really grew apart, kehakuma is still underground and it is known to be. David guetta is commercial and everyone knows it. The clientele reflects this for the most part. People flock to the island for music, stay at cheap hotels in san an bumming friends room and board. They say that is hardcore , well cool- that will still exist in the future , it will probably not be extinguished. Overall the framework that is ibiza has grown more commercial, more market savy, penetrating and yet remained inviting and appealing to all. And still within the powers of marketing structure that ibiza houses, the big clubs, the promoters, the sponsors, the owners it has allowed certain underground elements to surface. Free parties, dots here, bracelets there, walk this way to a bar - buy a drink for a comp, mingle, schmooze, sip and buy, sample and try, be our advertising board, fly with us, experience this, complements of each other, unique solitude, fly with us or just sail with us -
And party.