I didn't see the show but I have a friend who was in Sri Lanka on vacation at the time. He got some people together on his return and showed some photos and told stories... sounded like utter devastation.
To his credit, he and his buddy stayed there for a few weeks after the tsunami (the wave hit on the second day of what was to be a 2 week vacation). They solicited money from friends and acquaintences by email and text message, gathered a few thousand $, and used the money to rent trucks to take food, water, clothes, etc. out to people in the affected areas. (everything was readily available in supermarkets in unaffected areas... and quite cheaply too).
It is amazing what a few thousand dollars and some organizational skills can accomplish. Makes me wonder what the billions of dollars in pledged inter-governmental aid really achieves when all is said in done.