There must be a huge market of people who just can't or won't pay big club prices night after night in both PDB and San An. Should be no problem filling this place but it's sitting in a difficult 'space' in many ways. The marketing hasn't been great from what I've seen so far - never seen any attempts to rally demand from San An. Are they doing any preparties to build the name and profile in Ibiza ? How many Germans or Italians know the Sankeys brand ?
Crazy schedule on their Disco Bus :
http://www.sankeysibiza.info/info/disco-bus/
Why run a last bus back to San Antoni at 4.15am ffs ? Surely prime time for picking up punters with a free bus service is approaching 2am out of the bars .. I don't usually even think about clubbing in Ibiza before 2 which means no way I'm ready to go home by 4.15 .. do people go to bed earlier these days ?
Was actually half way to PDB last Thursday from San An about 3.15am, intending to check this place out but I don't know PDB as well as San An. Had done a drive-by the day before looking for it and after a big sign off the main road in, pointing the way, there are no more signs and as I didn't have the address to hand I couldn't find the place. There's no link to a map on their website showing the location so immediately
it's a hasstle to find.
At the thought of having to start scouring the town for a club at 3.30 in the morning and also having to pay £25 for a couple of hours without a wristband, I turned round and went back to Hush for the rest of the night ..
If they'd been doing reduced entry price after 4am (say 15Euros) I'd probably have made the effort to check it out, spent some money inside and even gone back next trip if it was good...
Seems there are some basic things they could easily improve on and promotion needs to be much more positive and proactive if you're launching a new venue of that size ?