Product @ 54, London // Dec 19th // Alex Smoke & Jon Gurd


New Member
After 4 excellent years at Stealth in Nottingham, we are very happy to announce a new monthly residency in the nations capital.

Starting on the 19th December 2009, Product will reside monthly at 54 on Commercial Street in London.

Anyone that's been to 54 will know this intimate little venue is perfect for the Product and is one of the most talked about clubs on London’s underground scene. The club have worked alongside some of the worlds biggest labels such as Freerange, Cocoon, Dirty Bird and Get physical. The infamous red basement lends perfectly to the Product sound.


Product @ 54
Saturday 19th December


Alex Smoke [Soma / Vakant / Hum & Haw]

Jon Gurd [Killawatt Recordings]

Makai [Product]

Barbed Wire Babies [Killawatt Recordings]

Zade Cross [Rechord]


Time: 10pm til late
Music: Minimal / Tech
Address: 54 Commercial Street, London E1 6LT
Door tax: £8 / £10
Nearest Tubes: Aldgate East & Liverpool Street


Alex Smoke Biography

Alex Smoke is a Scottish talent making electronic records that blur together European minimalism, pop structures and emotional strings and pads. He has released two full length albums, ‘Incommunicado’ and 'Paradolia' [Soma Records] and a slew of singles and remixes, many of which have arrived on Soma and German label Vakant.

His debut release ‘Random As’ came out in January 2002, but Smoke has always been immersed in music. In his youth he sang in a choir for four years (a far cry no doubt from the mournful tones on his ‘Don’t See the Point’ or ‘Never Want to See You Again’), his parents are involved in classical music, and he has classical training in cello and piano.

Smoke’s own productions are often described as moody, a reputation he doesn’t shy away from. His debut on Soma was the euphoric ‘Chica Wappa’, described by Smoke as “undoubtedly the most optimistic track I'll ever write. My music will never be this upbeat again.” His wish might have come true: recently Smoke’s remix work on Vakant and especially his reedit of Junior Boys ‘In the Morning’ have focused heavily on melancholic electronica, although Smoke has a noisy, brash side too, evidenced on big tracks such as ‘Meany’ and ‘Brian’s Lung’.

Smoke both performs live and DJs, and his agenda as a spinner is perhaps well represented by ‘Sci-Fi-Hi-Fi Vol. 3’ from 2006. His debut DJ mix combined a fascination with dub techno, classic Detroit (Smoke is not averse to playing old records at all) and new European minimal techno.
[FONT=&quot]Early bird tickets are now sold out but don’t fear; there are still some tickets on sale for £8 at the usual outlets.

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