Ushuaïa Cancun

having just got back from there, it will be interesting to see how they pitch this. i.e. Price wise and if it will be all inclusive like the majority of hotels over there.
 
They are building up in Mexico because Ibiza couldn't figure out what to allow them to build, right?
 
They are building up in Mexico because Ibiza couldn't figure out what to allow them to build, right?

I'd imagine also to extend their revenue-earning cycle each year beyond the Ibiza Summer Season. Helps spread risk too. I think they'd fit right in to Cancun. Emphasis on trashy EDM and a style which appeals to the typical Vegas-North American market is likely not to be an instant flop. The minute people get south of the Texan border their service expectations seem to plummet too, so plenty of room there not to have to live up to too much.
 
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